Sarah Pitre had a lifelong love affair with young adult literature, but couldn’t find a place online to connect with other people who understood that reading about first kisses and the trials of young-adulthood wasn’t just for thirteen-year-olds. Already a blogger and a high-energy organizer (she’s the one on the Alamo Drafthouse team responsible for public events at The Highball and Girlie Nights), once she realized there wasn’t something out there that fit her needs, she decided to start it herself.
Forever Young Adult is an Austin-based blog and international online community for adults who enjoy sipping on a cocktail, reading their favorite YA books and discussing why the world of YA literature can be so satisfying for an adult audience – whether people appreciate YA authors' taking risks with content and structure, or because they just want to re-experience the excitement of a first romance.
The site organizes book clubs in cities around the country and overseas and provides tons of content reviewing YA books and TV shows, ranking popular romances of classic literature, creating drinking games and generally writing about anything deemed “Badass.” The book reviews that form the core of the site shun the star system in favor of relationship-status ratings (is this book a soulmate, or that annoying friend who keeps bugging you for a date?), and quick hit info to help you decide whether this book has what you need in your YA reads: a sexy romance or love triangle? Plenty of magic and swashbuckling? Sci-fi action? The purpose is to make adult readers of YA feel like they have a home, and that home is Forever Young Adult.
We interviewed Sarah Pitre about starting the blog, building community and why she loves YA.
Austin Post: When and why did you start Forever Young Adult?
Sarah Pitre: I started it in July 2009 because I had had a longtime addiction to YA, and I got really tired of people making fun of me or being like, “Oh, YA – so, you like Twilight.” I thought, there’s got to be someplace online where I can go where people understand that YA also means Sarah Dessen or David Levithan, but I couldn’t find it. It doesn’t mean it’s not out there, but I couldn’t find the kind of community that I was looking for, which in my mind was a cross between, like, Jezebel and a book blog.
I was talking about it to my then-boyfriend / now-husband, and he was like, why don’t you just start your own? And I said, “Oh, I guess I could do that!”
So I thought a lot about the structure of it, and what I wanted to cover and how I wanted the book reviews to be different than everything else I saw online, and I came up with the structure that we use. Then I realized that I wasn’t going to be able to do this by myself, so I reached out to a couple friends so that we could all do this together. I didn’t want it to be just me posting once a week, I wanted it to be a community of people.
Austin Post: What about Young Adult books draws you in?
Sarah Pitre: I think it’s because of, as Jenny (one of the site’s writers) likes to call it, the purity of firsts. I think there is something really electrifying about that. Reading about someone’s first crush or first kiss or the first time they realized their parents were human beings, the first time they realized they lived in a sheltered world. There’s just something really intense about that.
I actually had a really great adolescence. Being a teenager, I had a great time in school and didn’t have a lot of angst. So I don’t know if it’s because I had a great adolescence that I really enjoy reading about people who don’t. But there’s something special about that age where you are figuring things out, and you still have a lot of space to figure that out.
And another thing that I love about YA is that authors are a lot more adventurous, and they take more risks in what they write. Just because, I feel like there hasn’t been as much of a critical spotlight on YA until recently, so authors have been able to try new things and they don’t have to fit a specific mold.
I just reviewed a book called “Every Day” by David Levithan that’s about someone who changes bodies every day, and it’s a very gender-bending book. And I’m sure there are adult books like that, but they’re not as well-known as a book by David Levithan. They can really bring provocative issues to the floor in a way adult authors may not be able to.
Austin Post: Since you mentioned “Twilight” earlier, what’s your opinion?
Sarah Pitre: I did read the books, so I’m not one of those people who doesn’t like it but hasn’t read it. I read all four. I’m a huge fan of romance, so that part of the book didn’t bother me at all. I’m a fan of love triangles, and I’m totally Team Jacob. But what I don’t like about those books is Stephanie Meyer's writing style and I don’t like her portrayal of Bella at all. I don’t think she’s a girl I would have wanted to read about when I was a teenager, and I definitely don’t want to read about her now. She’s boring and feckless and she doesn’t become a strong character until she’s a vampire, and by that point, I was like, I can’t handle this.
Austin Post: Does it bother you that that’s what people think about when they think of YA?
Sarah Pitre: It did bother me, but now I view it as a tool for YA-angelism – evangelism of YA. It’s a great gateway book to YA. Because most people have read it, and if they are talking to me about it, I can say, “Well I didn’t like it, but if you liked that, you might like this,” and recommend a book that I think is better but has some similar themes or elements to it.
I think a lot of the credit goes to Harry Potter, but Twilight did open up a lot of people’s minds to the idea that they might want to read YA. And YA is such a huge hot market, and it’s given a lot of authors a chance to get published – some of them better than others.
Austin Post: Forever Young Adult has spread outside of Austin since you started, right?
Sarah Pitre: Yes, we’re national and international. We started book clubs all over the place, so that’s a way to extend the virtual community into people’s real lives. Now people can go to a YA book club in their home town, and we all read the same book and we send out discussion questions to the leaders. That’s been really awesome, and a huge boost to our community. It has connected people. We even have clubs in the UK and Australia and Canada.
Austin Post: Was it your goal to spread like that, or did it just happen?
Sarah Pitre: It kind of just happened. My goal was always to build a community where people like me would feel comfortable talking about YA without feeling shamed or weird, so the fact that it expanded was awesome. We want the site to feel like a place where people can come and not just read our posts, but talk about them with each other. I’m happy that it spread. It just shows that there are a lot of adults out there reading YA.
Austin Post: Is the blog financially supportive, or is it more of a hobby?
Sarah Pitre: We did start running ads a couple months ago, but you don’t have any pop up ads or something. We tried to do it tastefully. And we also have a store that we opened where we sell T-shirts. But I call it champagne money. It’s not enough for any of us to quit our jobs, but we make a little bit of money. We can go out and all meet up and buy each other drinks.
Austin Post: You said you wanted to change the way book reviews were done. What bothered you about other book reviews?
Sarah Pitre: One thing is that, when I read a book review, the star system doesn’t mean anything to me. Unless it’s five-star or one star, what’s the difference? So I wanted it to be more personal. So we made it a relationship status, because it’s how we feel about the book and it’s easy to explain that. You can be like, “I really want to marry this book” and people know you love it, or you can say “Booty Call!” And people know it’s fun for the night, but you don’t want to see it again. It made it more fun, but it’s also a better way to communicate our feelings about the book.
There’s so many books out there that it’s overwhelming to just read reviews, so I wanted a review where things would stick out to me that I was interested. So we have bonus factors – if you’re into books about sisters or tasty business, those things you can see right away at the top of the review. You can see, this book has magic, and I’m into magic. And we have the swoonworthy scale, which is important to me. Because I like romance, and I want to know if a book is high on the swoon. I’m more drawn to books that are like an 8 or a 10. I’m just speaking for me too, the other girls on the site have different tastes, so with all of us reviewing, I think people who read the site have aligned themselves with [different writers].
Austin Post: How often do you read a new book?
Sarah Pitre: I read at least one book a week, sometimes two. All of us only do one review a week, but then there’s books that I just want to read because like, Megan reviewed it and I really want to read it, or the book club is reading one. Fortunately, YA is typically a quick read.
Austin Post: Do you find all your money going to the book stores?
Sarah Pitre: No, because publishers send us the books. They send us review copies, and a lot of times that’s their way to try to get us to read an author that we haven’t experienced before, but we can always request books that are coming out. I do buy the book club books from Book People, because I feel like I want to support them, but for the most part I don’t ever have to buy books, which is pretty sweet.
Austin Post: Is that the biggest perk of the blog becoming successful?
Sarah Pitre: That is a perk, but my favorite part is just having the community. I would still buy the books, but it’s so much fun to write a post about Finnick in “Catching Fire,” and how Sam Clayfin isn’t hot enough, and have other people say, “I know, right?” It’s so validating.
Austin Post: Any advice for people with an idea who want to start a blog?
Sarah Pitre: I think once you have something you are passionate about, go online and see what is out there about that passion. See if other people are doing it or writing about it. I did that with YA, and once I saw that no one out there was doing what I wanted to do, it gave me the motivation to start. I’m not saying every site has to be completely different, but I think it’s important to express what you are passionate about in a unique way. And then, I think building community is the most important thing. If people write a comment, write them back. Go to similar sites and comment there. If you are doing it to build a community, and you really want other people involved, social media is really important. Having a Facebook and Twitter audience.
Find out more at Forever Young Adult online or check out the FYA book club at Book People.